How to move the healthcare customer higher in the value chain?

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The future of healthcare is based on consumer trust with the healthcare companies. In order to gain this trust, healthcare companies need to move the customer through the five stages of the customer value chain. The value chain stages are communicate, interact, engage, collaborate, and innovate. Somewhere between the interact and collaborate stages is the trust inflection point. When this trust level is reached, the customer starts to create value for your company.In this article, we cover how healthcare companies ...

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